KPIs
A library of KPIs for every team
Ad Spend per New Deal 🎯
Learn how much you are spending per new deal and discover ways to reduce it!
Ad Spend per New Order 💰
Show the cost of advertising that it takes for a company to get a new order with the metric.
Ad Spend per Won Deal 🎯
Get an overview of the cost of advertising that takes the company to get a new customer with this marketing KPI.
Ads Click-through Rate 🎯
Visualize in percentage the amount of people seeing your ad that actually click on it.
Annual Recurring Revenue (ARR) 💰
Calculate and visualize the expected yearly revenue based on your current subscriptions. It’s the annualized version of the MRR.
Answered Calls Rate
Get an overview of the percentage of calls that have been answered compared to the total amount of received calls over the last period.
Average Billable Rate
Visualize in real-time the amount of money a company is paying to hire your consultants
Average Call Duration ☎️
Get an overview of the average time spent by your entire team in their calls with clients in real-time with this metric.
Average Deal Size 💰
Sales KPI describing the average amount of money your company receives per customer deal.
Average of Received Rating Score ⭐️
Get an overview of average rating score clients are giving to your company in the last period in real-time with this metric.
Average Revenue per Account (ARPA) 💰
Sales KPI describing the revenue generated by each account within a period.
Average Revenue per User 💰
Sales KPI describing the average amount of revenue generated from each customer.
Average Sales Cycle Length ⏰
Sales KPI describing the average length of time it takes your company to close deals with clients.
Churn MRR
Churn MRR shows you the amount of money that you are losing per month due to these cancellations.
Conversion Rate of Sessions to Orders 🎯
This KPI compares the number of people that visit your website with the ones that buy or subscribe to a product in it.
Customer Acquisition Cost 💰
Sales KPI describing the cost needed to acquire a customer within a given period.
Duration of All Calls ☎️
See the time spent talking on the phone with potential or current customers per day in real-time with this metric.
Duration of Answered Calls ☎️
Visualize the time spent by your agent in the last call with a client in real-time with this metric.
Latest Customer Name 💬
Not every KPIs need a calculation. Latest Customer Name KPI is simply the name of the client that most recently gave its information.
Latest Received Rating Comment ⭐️
Visualize in real-time the last comment fra a person who posted an online review of your product with this metric.
Monthly Recurring Revenue (MRR)
Visualize in real-time the revenue you get on a monthly basis per new customer that your company gets with this KPI.
New MRR 💰
Let your sales team see new subscriptions that have been added recently and that will, therefore, contribute to your MRR in real-time with this sales KPI.
Number of Active Subscriptions
Visualize the number of users that have converted into paying subscribers. With the number of active subscriptions, you can get an MRR estimation.
Number of Ad Clicks 🎯
See the number of times one of your shown ads has received a click from your audience in real-time with this KPI.
Number of Ad Conversions 🎯
Get an overview of the number of people that carry out a certain action after seeing your ad in real-time with the metric.
Number of Booked Meetings 🤝
Get an overview of the number of pending meetings you have in a certain period of time with this metric.
Number of Completed Issues
Number of Completed Issues KPI will track your development team’s performance in regards to completed tickets, to get an overview of their done tasks.
Number of Emails Sent 📩
Let your sales team see the number of emails that each employee has received in the last period in real-time with this sales KPI.
Number of Leads Created 🎯
See the potential future customers that have shown some interest in your company or product in the last period in real time with this metric.
Number of Lost Deals 🤝
Count of the number of opportunities that haven’t turned into clients in real-time with this metric and Plecto.