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Conversion Rate of Sessions to Orders

Amount of visitors to your website that actually buy something online.

Conversion Rate of Sessions to Orders

What is Conversion Rate of Sessions to Orders?

This KPI compares the number of people that visit your website with the ones that buy or subscribe to a product in it.

This is a useful KPI to look at because it tells you whether your website is persuasive and its calls to action are working or not. If the number of conversions is too low, meaning that a lot of people are visiting for one of them to actually buy, there are probably some changes that you need to do on your website to make it more attractive.

Sometimes it can be that your website is not user-friendly so visitors don’t know how to interact with your content. Other times, however, it might be due to a lack of quality or quantity of your content. There are many other reasons that might take a visitor to leave your website without buying, but there are also some KPIs that can help you identify them more easily.

Pre-built widgets to display Conversion Rate of Sessions to Orders

Conversion Rate of Sessions to Orders

month to date

Conversion Rate of Sessions to Orders

Conversion Rate of Sessions to Orders

month

Conversion Rate of Sessions to Orders

How to calculate Conversion Rate of Sessions to Orders?
(
    Count(New Order) / Sum(New Visitor Report,Sessions)
)
Supported integrations
Google Analytics Google Analytics

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