KPI dashboard software
Klipfolio alternatives: the best KPI dashboard software compared
A side-by-side look at Klipfolio, Plecto, Geckoboard, Databox, Power BI, Looker Studio and DashThis: who each tool is built for, where it falls short, and how to pick the right one for your team.
The short answer
Written by Plecto. Competitor details reflect each vendor's public positioning; check their sites for current plans and prices.
Klipfolio alternatives are KPI dashboard and reporting tools that pull data from business apps, spreadsheets and databases into live dashboards. They fall into three groups: tools for operational teams who watch KPIs on office screens, tools for marketing and client reporting, and BI platforms for analysts. The best Klipfolio alternative depends on who will use the dashboard:
- Plecto if you want real-time KPI dashboards on office TVs for sales, contact center and customer service teams, with targets, leaderboards and, on the Large and Enterprise plans, contests. Connects to 150+ systems, including HubSpot, Salesforce and Zendesk.
- Geckoboard if you want simple, no-code KPI dashboards for TV screens, Slack and email, without gamification.
- Databox if you want goals, forecasts and AI-assisted analysis across business metrics, or you report for agency clients, and want a free plan to start.
- Power BI if you have analysts and need deep data modeling, especially in a Microsoft environment.
- Looker Studio if you want free, basic reports on Google data.
- DashThis if you are a marketing agency that needs automated, white-label client reports.
Klipfolio itself is still a good pick for agencies that build dashboards for clients and for teams that want a spreadsheet-style dashboard builder or governed metrics with its PowerMetrics product.
KPI dashboard tools at a glance
How seven widely used dashboard tools differ on focus, teams, TV display and pricing.
| Tool | Best for | Teams | TV display | Public pricing |
|---|---|---|---|---|
| Plecto | Real-time operational KPIs on office TVs, with targets, leaderboards and contests | Sales, contact center, customer service | Unlimited TVs at no extra cost, via slideshows and TV apps | From $24 / user / month, billed yearly (10 users min.) |
| Klipfolio | Flexible dashboards, client reporting and governed metrics | Business teams, analysts, agencies | Full-screen (TV) mode | Tiered plans; see vendor |
| Geckoboard | Simple live KPI dashboards for screens, Slack and email | Sales, support, operations, marketing | TV dashboards; screens depend on plan | Tiered plans; see vendor |
| Databox | Goals, forecasts and AI analysis of business metrics | Growing businesses, agencies | Stream to TV | Free plan and paid tiers; see vendor |
| Power BI | Deep data modeling and analysis | Analysts, Microsoft environments | Full-screen mode | Free and per-user plans; see vendor |
| Looker Studio | Free reports on Google and other connected data | Marketers and analysts using Google tools | Present mode (full screen) | Free; Looker Studio Pro is paid |
| DashThis | Automated, white-label marketing reports | Marketing agencies and in-house marketers | See vendor | Tiered plans; see vendor |
The best Klipfolio alternatives, reviewed
1. Plecto
Plecto is a performance management platform that turns sales and support data into real-time KPI dashboards, contests and coaching that motivate teams. Where Klipfolio and most of its alternatives are built for analysts, agencies or marketers, Plecto is built for the operational teams that live in the numbers all day: sales, contact center and customer service.
- Best for: sales, contact center and customer service teams that want live KPI dashboards on office TVs and want to measure each rep or agent against a target and against each other.
- Strengths: unlimited dashboards and data sources on every plan. Connects to 150+ systems including HubSpot, Salesforce, Aircall and Zendesk, plus spreadsheets and a REST API. Targets can be set per employee or team with formulas. Dashboards play on an unlimited number of TVs through slideshows, TV apps and any TV browser, and on mobile apps for iOS and Android. Leaderboards and notifications are on every plan; contests and the Reward Store add motivation on Large and Enterprise.
- Limits: Plecto is not a marketing-agency client-reporting tool and has no white-label client dashboards. It is not a data-modeling BI tool for analysts like Power BI. Contests, the Reward Store, the Spinning Wheel, reports, one-on-ones and quizzes are on the Large and Enterprise plans, SQL integrations are on Large and Enterprise, and license-based pricing with a 10-license minimum can cost more for very small teams.
- Pricing: Medium from $24 and Large from $37.20 per user per month, billed yearly. Enterprise is custom. 14-day free trial, no credit card required. See pricing.
- Learn more: Plecto vs Klipfolio, real-time dashboards and the TV dashboards guide.
2. Geckoboard
Geckoboard is a KPI dashboard tool for live team metrics, shown on office TVs and in Slack, Microsoft Teams and email. It is aimed at growing teams in sales, support, operations, marketing and finance, and says most teams can connect their tools and build a first dashboard without a developer.
- Best for: teams that want a quick, no-code KPI wall without gamification.
- Strengths: live dashboards with goals shown on metrics, TV dashboards that rotate several dashboards on one screen, and integrations with tools such as HubSpot, Salesforce, Zendesk and Aircall. Custom data can be sent in through spreadsheets or the API.
- Limits: focused on dashboards, with no contests or leaderboard-driven coaching. Plans cap dashboards, editors and TV screens.
- Pricing: tiered plans and a 14-day free trial; see the vendor for current prices.
- Compare: Plecto vs Geckoboard and 7 Geckoboard alternatives
3. Databox
Databox is a business analytics platform that connects data from many tools, spreadsheets, databases and APIs into dashboards, with goals, forecasts and AI-assisted analysis. It positions itself for growing businesses and for agencies that monitor several clients.
- Best for: teams that want goals and OKRs, forecasting and AI analysis on top of their dashboards, and agencies that report across clients.
- Strengths: a semantic layer for consistent metric definitions, an AI analyst for natural-language questions, a free plan, and a Stream to TV feature that pairs a TV with a code.
- Limits: positioned around analysis and reporting rather than motivating frontline teams, so contests and rewards are not part of its pitch.
- Pricing: a free plan with limits on users and data sources, plus paid tiers; see the vendor for current prices.
- Compare: Plecto vs Databox and 7 Databox alternatives
4. Power BI
Microsoft Power BI is a business intelligence platform for self-service and enterprise analytics. It offers governed semantic models, AI-assisted report building with Copilot, and tight links to Excel, Teams, SharePoint and Azure.
- Best for: organizations with analysts that need deep data modeling on large datasets, especially if they already run on Microsoft 365.
- Strengths: powerful modeling and analysis, a large connector library, and Power BI Desktop is free to download.
- Limits: built for analysts, so building and maintaining dashboards usually needs data skills. It has no built-in contests or coaching, and showing it on a TV relies on its full-screen mode.
- Pricing: a free option, per-user Pro and Premium Per User licenses, and capacity-based plans in Microsoft Fabric; see the vendor for current prices.
- Compare: Plecto vs Power BI
5. Looker Studio
Looker Studio is Google's free dashboard and reporting tool. It connects to Google products such as Google Analytics, Google Ads, BigQuery and Sheets, and to other sources through connectors.
- Best for: marketers and small teams that want free, shareable reports on Google data.
- Strengths: no license cost, native Google connectors, easy sharing, and a Present mode that runs a report full screen and can advance pages automatically.
- Limits: it is a reporting tool, not an operational scoreboard. It has no built-in per-agent targets, contests or coaching, and data freshness follows each data source's settings. Looker Studio Pro is the paid tier with extra team controls.
- Pricing: free from Google; Looker Studio Pro is paid, see the vendor.
6. DashThis
DashThis is an automated marketing reporting platform for agencies and in-house marketing teams. It turns data from connected marketing platforms into client-ready, white-label dashboards.
- Best for: marketing agencies that send recurring client reports.
- Strengths: pre-built templates for SEO, social media, PPC and ecommerce, scheduled email reports, custom report URLs and themes, CSV import for custom data, and a 14-day free trial.
- Limits: built for marketing channels, so it does not cover sales floors, contact center or helpdesk KPIs, and it is not designed for office TV scoreboards.
- Pricing: tiered plans by number of dashboards and data sources; see the vendor.
When is Klipfolio still the better choice?
Klipfolio positions its Klips product as a dashboard and reporting platform that keeps the feel of a spreadsheet, with white-label theming and client dashboard templates for agencies, and a separate PowerMetrics product for governed, consistently defined metrics. If you are an agency delivering client reports or an analyst who wants control over how data is modeled and shaped, Klipfolio's strengths are exactly there. Its data refresh frequency depends on the plan, so check the refresh rate of the plan you would buy if live screens matter. See Plecto vs Klipfolio for a detailed comparison.
Which tool fits your use case?
Dashboards are table stakes. The right choice depends on who watches the numbers and what you want them to do.
| Use case | What to look for | Tools to consider |
|---|---|---|
| Live KPI wall for a sales floor | Real-time updates, rotating screens, leaderboards, wins shown as they happen | Plecto with sales dashboards; Geckoboard for plain KPI screens |
| Call center wallboard | Telephony and helpdesk data, per-agent KPIs and targets | Plecto with contact center dashboards and data from Aircall or Zendesk |
| Contests and rewards on KPI data | Contests, notifications, badges and a reward store (Large and Enterprise on Plecto) | Plecto; see gamification |
| Client reporting for an agency | White-label dashboards, scheduled reports, marketing connectors | DashThis, Klipfolio or Databox |
| Deep analysis and data modeling | Semantic models, large datasets, analyst skills in-house | Power BI or Klipfolio |
| Free basic reports on Google data | No license cost, Google connectors, easy sharing | Looker Studio, or the Databox free plan |
| Governed metrics shared across teams | A metric catalog with consistent definitions | Klipfolio PowerMetrics or Databox |

“There’s so many things that if I didn’t have Plecto, I wouldn’t have even thought of because you need a tool to gain this visualization. The more data you put in, the more you realize you can do. We made some formulas I couldn’t see our teams living without today.”

Joachim Ankerstjerne
Data Analyst, Jysk Fynske Medier
Klipfolio alternatives FAQ
It depends on who uses the dashboard. For sales, contact center and customer service teams that want real-time KPI dashboards on office TVs with targets and contests, Plecto is the closest fit. Geckoboard suits simple no-code KPI screens, Databox suits goals and AI-assisted analysis, DashThis suits marketing agencies and Power BI suits analyst-led BI. See Plecto vs Klipfolio for a head-to-head.
Yes, with limits. Google says Looker Studio is free, Databox lists a free plan with limits on users and data sources, and Power BI Desktop is free to download. Plecto has no free plan, but it offers a 14-day free trial with no credit card required, and you can start from the pricing page.
Plecto is built around TV display: dashboards, leaderboards and contests play on an unlimited number of TVs at no extra cost, through slideshows, a TV app for Samsung, LG and Android smart TVs, or any TV browser at tv.plecto.com. Geckoboard, Databox and Klipfolio also show dashboards on TVs, but Geckoboard's plans cap the number of screens and Klipfolio ties data refresh frequency to the plan, so check both before you buy. Power BI and Looker Studio can be shown full screen on a TV, but they are not designed around live team scoreboards. See the TV dashboards guide.
Plecto is built for sales, contact center and customer service teams. It connects to CRM, telephony and helpdesk systems such as HubSpot, Salesforce, Aircall and Zendesk, shows agent and rep KPIs against targets on sales dashboards and contact center dashboards, and runs contests on them on the Large and Enterprise plans. Geckoboard also connects to many CRM and helpdesk tools, but focuses on dashboards rather than gamification.
Most Klipfolio alternatives charge by plan tier, and the tiers are usually set by the number of dashboards, data sources, editors or screens. Power BI has free and per-user options, Looker Studio is free, and Plecto charges per tracked user per month with a 10-user minimum and 20% off when billed yearly. Check each vendor for current prices, and see Plecto's pricing page.
Choose a BI tool such as Power BI if analysts will model data, explore large datasets and build custom reports. Choose a KPI dashboard tool if your team needs to see a defined set of metrics, updated live, on a screen or phone without writing queries. Plecto is a KPI dashboard and performance tool for sales and support teams, and it can sit alongside a BI tool or replace one for day-to-day team KPIs.
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