Plecto

Dashboards for Telemarketing

Campaign-Specific Telemarketing Team Lead Dashboard

Time to show your team what they’re made of, and how a specific campaign is going. Display this detailed call dashboard where all your team can see how long they’re on the phone or whether anybody else is struggling to reach the decision-maker.

Telemarketing Campaign-Specific Dashboard Example

KPIs

What KPIs to include?

Total Calls Made

Provides a real-time count of outbound calls per agent, showing overall dialing activity and effort levels.

Call Status Breakdown

Categorizes each call outcome (e.g., connected, voicemail left, no answer, wrong number) to identify trends and optimize call strategies.

Agent Availability

Tracks which agents are currently on calls, idle, or unavailable, ensuring efficient resource allocation.

Reached a Decision-Maker

Measures how many calls connected with the right person, rather than gatekeepers or incorrect contacts.

Conversion Rate

Calculates the percentage of calls that lead to a desired outcome, such as booking a meeting or closing a sale.

Call-to-Meeting Ratio

Shows how many calls it takes to schedule a meeting, helping agents refine their pitch and improve efficiency.

Average Call Duration

Analyzes talk time per call, ensuring conversations are engaging but efficient enough to maximize outreach.

Follow-Up Calls Scheduled

Tracks how many calls require additional outreach, ensuring no warm leads slip through the cracks.

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