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You can choose whether you want to measure it per employee or per team, depending on your needs.

It’s also a flexible metric in terms what you understand a "meeting" to be. This means that you can decide what counts as a meeting; in some companies, it might be having a demo, while in others it only counts when the sales agent actually meets the client. You decide what concept you want to measure, based on your company’s routines and needs.

Number of Meetings Completed is a particularly relevant metric for your sales team to monitor.