
Custom Facebook Ads dashboards
Create custom-made Facebook Ads dashboards to track your paid social media marketing KPIs and metrics. Visualize all your Facebook Business Manager data on Plecto dashboards and focus on things you find important.


Marketing
Partner website
About Facebook Ads
Facebook ads help you with digital marketing by communicating with people in familiar ways on the social media platform Facebook. By using Facebook ads you have the opportunity to talk to more than one 1.3 billion people.
Additional help
Create real-time Facebook Ads dashboards with Plecto
Keep track of your Facebook Business Manager account with a real-time Plecto Dashboard. Get your marketing team focus on their performance on Facebook with Plecto's integration solution. Help them improve their activity and performance by making your Facebook data visible on screens around the office. Monitor real-time performance to recognize each team member's efforts by celebrating their individual achievements.
By always making your Facebook data accessible to your team on TV dashboards around the office, you create a powerful tool for your marketing department to perform better. A Facebook dashboard gives everyone an overview of how your campaigns are doing, no matter if it is on Campaign-, Ad group- or ad level. This way you get a clear visualization of your goals, regardless if its clicks, impressions, spend, CPC, CTR, conversions, or any other key performer indicator.
Build a fully customizable Facebook dashboard for your marketing needs with a Plecto Dashboard, and add value to your Facebook data with meaningful visualizations. Display your advertisement data on a wide variety of widgets, including graphs, speed-o-meters, tables and use conditional colors to easily identify progress towards your goal. Make use of Plecto’s unique gamification features by creating leaderboards that spark motivation amongst your team. Set up custom notifications that trigger every time an employee achieves a goal like reaching a new milestone.
Take your Facebook dashboard to the next level, and combine Facebook data with services like Google Analytics and Salesforce to build dashboards that show how much you spend on each order. With Plecto's integration to Facebook, the options are endless. You are able to create, edit, iterate and display Facebookdashboards focused on marketing and customers acquired. You can display your Facebook dashboards on TV screens across your office, on your computer or access them from your device thanks to our iOS and Android app.
What types of data can you import from Facebook Ads?
Ads V2
Update frequency
Every 15m
Supports custom fields?
No
Supports automatic registration deletion?
No
Posts Engagements
Posts Engagements allows you to see how many clicks, impressions or engaged users each of your Facebook posts got. List of possible metrics also include (but is not limited to): post reactions (how many users reacted with like, love, sad or angry faces on your posts), post impressions - unique/paid/organic/viral/nonviral, post negative feedback.
Update frequency
Every 8h
Supports custom fields?
No
Supports automatic registration deletion?
No
Ads
Our Facebook Ad integration gives you the opportunity to breakdown the data you get, so you only have to see the important things. We split the information up into two different breakdowns. One focuses on the demographic and the other focuses on the action your target group takes. You can combine your data across breakdowns. For example, you can choose to only see the age of your target audience living in Denmark and who clicked on your ad.
Breakdowns:
Age, Country, Device platform, City, Gender, Impressions device, Publisher Platform and Region.
Action Breakdowns:
Destination, Device, Reaction, Target ID, Type
Update frequency
Every 15m
Default date field
date_start
Supports custom fields?
No
Supports automatic registration deletion?
No
Page Likes
Thanks to our Facebook Page Likes integration, you can be up to date with your page likes split by different breakdowns.
Possible breakdowns:
Gender & Age, Country, Language, City.
Update frequency
Every 8h
Supports custom fields?
No
Supports automatic registration deletion?
No
Page Engagements
This data type allows you to see your page engagements statistics - these can be metrics like impressions, views, video views, likes, posts impressions.
Update frequency
Every 8h
Supports custom fields?
No
Supports automatic registration deletion?
No
Pre-built Facebook Ads KPIs
Browse our extensive library of pre-built Facebook Ads KPIs or customize and create your own.
Spend-per Impression is the cost a company pays for every impression their ad gets.
The cost of advertising that takes the company to get a new customer.
Times your ad is seen by an audience on a specific platform.
The cost of advertising that takes the company to get a new order.
Amount of people that carry out a certain action after seeing your ad.
Updated amount that has been spent on ads in the last period.
Amount of times one of your shown ads has received a click from your audience.
The cost of advertising that takes the company to get a new customer.
The cost of advertising that takes the company to get a new lead.
Percentage of the people seeing your ad that actually click on it.

Don't see the KPI you are looking for?
Build your own KPIs to use for custom widgets with our easy-to-use formula editor.

Förebygg saves working hours, engages sales team and increases business performance
“We're saving at least 8 hours a day just on team leaders not having to organize and gather data manually. On top of that, if we look at all the data we're now visualizing—including monthly and yearly overviews—Plecto saves us a full-time employee every month!” Johan Hilding CEO and Co-Founder, Förebygg
Read moreHow it works
1. Connect your data sources
One-click real-time integration with our dashboards to the most popular CRM, support and other business systems.
2. Build dashboards
Use our prebuilt KPI dashboards or customize your own by using formulas to calculate more advanced metrics.
3. Boost team performance
Share real-time insights with your team and boost performance by 20% with visualizing data on dashboards.
Boost performance with real-time insights
Plecto is a data visualization software that helps you motivate your employees to reach new limits and stay on top of your business.