KPI Library
Number of Won Deals
The number of opportunities that become clients.
Count of the number of opportunities that have turned into clients.
As it can be guessed from the name, this KPI counts the number of deals that your sales team has closed over a limited period of time. These are the opportunities that have converted into paying clients. Although the period considered in the KPI might change from business to business, what is sure is that this metric is part of the objectives of a company. After all, it is where a big part of the revenue comes from. Plus, it’s always inspiring to see how it evolves. Apart from the number itself, it can also give you some insight into how certain actions (for instance from the Marketing department) are performing, if the number is growing more than usual - or the other way around.
KPI Example
What is the Number of Won Deals?
The Number of Won Deals KPI counts the number of deals your sales team has closed over a relevant time period. These are the opportunities that have been converted to paying clients. While this metric is of particular interest to sales teams, it’s ultimately relevant for everyone, as a deal won is a huge success for the entire company.
Why is the Number of Won Deals important for sales teams?
Apart from the number itself, Number of Won Deals can also give insight into how certain campaigns or events–for example, from the marketing department–are performing: if the relevant numbers are growing more than usual, or the other way around.
Although the time period considered in this sales KPI might vary from business to business, the underlying constant is that this metric comprises an important part of a company’s objectives. After all, it is where a large part of the revenue comes from. Plus, it’s always inspiring to see how it evolves!
Other KPIs similar to Number of Won Deals include: